Discover What Makes You Truly Different

Stop blending in with the crowd. Our AI-guided discovery process helps you uncover and articulate what makes your startup truly special. Turn your unique qualities into a compelling story that sets you apart from competitors.

Satisfied founder using Directonaut
Satisfied founder using Directonaut
Satisfied founder using Directonaut
Satisfied founder using Directonaut
Satisfied founder using Directonaut
Trusted by Founders Worldwide
4.6 (19 ratings)
Be Unique Discovery Interface

See How It Works

Watch how our interactive discovery process helps uncover what makes your startup truly unique.

See how easy it is to discover and articulate your unique value

" I couldn't figure out what made us special. Now I know exactly how we're different from competitors. "

Maya, a startup founder

From Blending In to Standing Out

Before

The Differentiation Challenge

  • Struggling to explain what makes you different
  • Generic value propositions that don't connect
  • Hard to identify true unique factors
  • Difficulty articulating your uniqueness
  • Lost in a sea of similar competitors
After

Your Path to Standing Out

  • AI-guided discovery of unique qualities
  • Interactive process reveals hidden strengths
  • Save and organize key differentiators
  • Generate compelling unique stories
  • Build on insights over time
Transformed!

Key Features

Interactive Discovery Game

Engage in an AI-guided exploration that reveals what truly sets your business apart through personalized questions and insights.

Smart Collection System

Save and organize your favorite differentiation points with one click. Build a library of unique factors that define your business.

Story Generation

Transform your unique factors into compelling narratives. Generate multiple versions that emphasize different aspects of your business.

Discover Your Unique Story in Three Steps

  1. Start Your Discovery

    Begin the interactive process with AI-guided questions that help uncover what makes your business truly special.

  2. Collect Unique Factors

    Save your favorite differentiation points as you discover them. Build a collection of what makes your business stand out.

  3. Generate Your Story

    Transform your unique factors into a compelling narrative that effectively communicates your value proposition.

Interactive discovery interface showing the differentiation process
Story generation interface showing how unique factors become compelling narratives

Turn Insights Into Impact

Watch as our AI transforms your unique factors into a compelling story that resonates with your audience. Generate multiple versions emphasizing different aspects of your business, and evolve your narrative as you discover new differentiators.

Pricing Plans for Every Stage

From early-stage startups to scaling businesses, choose the plan that matches your growth ambitions.

No Automatic Renewal
7-Day Money-Back Guarantee
1

Pre-Seed

Free testing plan to see if we're a good fit before you commit

Free No payment required
AI TOOLKIT
Target Personas INCLUDED

Basic customer persona creation with limited customization

Marketing Strategies BASIC

Access to one basic marketing strategy template

INSIGHTS
Social Keyword Tracking BASIC

Limited tracking of basic keywords

Website Analysis BASIC

Basic analysis of one page with limited recommendations

SPECIAL TOOLS
Pitch Trainer NOT INCLUDED

Not available in this plan

Be Unique NOT INCLUDED

Not available in this plan

Learn More
2

Bootstrap

Pay once only and own your marketing toolkit. Perfect for self-directed founders.

€267
one-time payment for 3 months of access No automatic renewal or hidden fees
AI TOOLKIT
Target Personas INCLUDED

Create detailed customer personas with AI to understand your ideal audience

Marketing Strategies INCLUDED

Comprehensive marketing strategies tailored to your business needs

INSIGHTS
Social Keyword Tracking ADVANCED

Track discussions across Reddit with AI-powered insights

Website Analysis FULL ACCESS

Comprehensive website feedback with specific recommendations

SPECIAL TOOLS
Pitch Trainer INCLUDED

Perfect your startup pitch with AI-guided practice sessions

Be Unique INCLUDED

Discover your unique value proposition through interactive AI sessions

Learn More

Frequently Asked Questions

How does the discovery game work?

It's an interactive process where our AI asks targeted questions about your startup. Each answer leads to more specific follow-up questions, helping uncover what truly makes your business special.

What happens during the discovery process?

Our AI analyzes your responses and guides you through increasingly specific questions. This helps identify unique aspects of your business that you might not have considered before.

How does the story generation work?

Our AI combines your saved differentiators into a cohesive narrative that effectively communicates your unique value. You can generate multiple versions emphasizing different aspects of your business.

Can I save my progress?

Yes! You can save your favorite differentiation points as you discover them. These saved insights form the foundation of your unique story and can be accessed anytime.

How often can I use the discovery tool?

Pro plan subscribers can use the discovery tool as often as they like. Each session builds upon previous insights, allowing your story to evolve as you uncover new unique factors.

Ready to Stand Out?

Join thousands of founders who've discovered what makes their business truly special. Start your differentiation journey today!

Start Your Discovery